• Nassim Taleb: “The essence of insurance is that it’s insensitive to timing—you don’t buy an insurance when your house is on fire.”

    • Stay in the game—avoid ruin: “When you buy a car, you have to take insurance cost into your consideration. You don’t buy it if insurance cost is too high. You can’t separate the two.”
  • Ideas do have timing, but that’s out of your control.

    • What’s under control is whether you keep generating ideas or not. Keep generating, because luck will find you.
      • Keep building. Keep tinkering. Stay invested.

develop
FutureSelf

  • Tips on book release timing
    • Create an illusion of being everywhere at once (e.g., X and Podcast)
    • Avoid Thanksgiving and Xmas