Substrate-independence means information (i.e., knowledge) can be expressed in arbitrarily many ways:
2-1b2e1 Understanding comes from copying the information-knowledge as information-knowledge medium; not from copying the substrate
10-2g2c1b Only humans struggle in expressing themselves - 表現しきれないというのは人間のみ
Certain words and phrases will resonate with certain readers:
4-1a4b6b When ideas are exposed to various contexts (i.e., different people-place-time) they often find unexpected match. Ideas have timing.
4-1a4a Even if you revisit ‘the same conversation’ (or ‘re-reading a book’) they are never the same thing twice because you are never the same
What you want to convey is knowledge:
10-2g3d Behaviors can be replicators even when its meanings are not (properly) understood, because we can guess the meaning of memes. For rational memes, knowledge is THE replicator.